Collaborative Streetwear Pop-Ups : Harrod

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British streetwear label Palace has announced that it will be partnering with department store Harrods to launch a unique pop-up shop within Harrod’s Knightsbridge-based store. The new pop-up, aptly titled ‘Palace Harrods,’ will offer a range of co-branded apparel and gifts with a festive focus.

As part of the collaboration, the brands will introduce a new logo, which will be featured on a variety of apparel and accessories including hoodies, varsity jackets, and wool caps. Moreover, the new logo will be displayed throughout the pop-up location, even making its way onto custom-made carpeting.

“Palace is famed for merging its DNA with other brands and retailers to create a wholly original and unexpected collection, and it’s hugely exciting for us that they have joined forces with a brand as iconic as ours,” said Harrods head of menswear Simon Longland.

Image Credit: Palace

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